#DevComms

A stunning 13% drop among Germans who prioritise pandemics & infectious diseases among most important global issues... Climate change & inequality are now back in the top spots. #DatabyDEL #Devcomms https://t.co/IkH0ATi3eW

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What's behind the significant (4%) drop in the number people in France purchasing or boycotting goods in the name of global poverty reduction? #DatabyDEL #IOTW #GlobalDev https://t.co/Mf1viIP5Xe

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Only 30% of the British public believe aid organisations when they claim that a donation can save a child's life. #DatabyDEL #IOTW #DevComms #UKAid https://t.co/b59w24pARx

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Broken down by how engaged respondents already were, the difference between positive and negative imagery is more significant among more engaged groups and the negatively engaged. #DatabyDEL https://t.co/CAIkbPsaZD

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Positive imagery in appeals increases respondents' likelihood to sign up for more info, compared with negative imagery. #DatabyDEL #IOTW #Devcomms https://t.co/WJMMXAZMgk

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In our experiment, positive & negative appeals raised the same amount of money but positive appeals inspired efficacy, or the feeling that one can make a difference - a feeling associated with higher engagement. #DatabyDEL #IOTW https://t.co/AE3cMC2U6x

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@DevEngageLab

About us

Development Compass is a partnership between the Development Engagement Lab, based at University College London, the University of Birmingham, and the OECD Development Communication Network (DevCom). Development Compass is a site for people who want to understand and improve how the public engages with sustainable development and international cooperation. Our blog series provides relevant, practical advice and insights for campaigners and communications professionals in the development community.

Development Engagement Lab
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